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commercials

I enjoy it when companies use out-of-the-box domains for branding and advertising campaigns, such as when I previously wrote about Dominos Pizza’s use of ThinkOven.com. Today I saw that Frito-Lay, a division of PepsiCo, is using the domain DoUsAFlavor.com as part of a new contest for their Lay’s brand potato chips, giving anyone the chance […]

Peering Into My Crystal Ball

January 27, 2011

A peek into the future at what this year’s GoDaddy Super Bowl commercial will look like I LOVE to make predictions. I also love to be right about them, which of course doesn’t always happen.  Really the point is in conducting the mental exercise in trying to read the future.  That’s what we do, after […]